Email List
7 Marketing Campaigns Every Business Should Implement
You just got your new marketing automation software and now the BIG question – Where do you start? Here are 7 marketing campaigns that every business should implement to get started with marketing automation. Automated Sales Campaign This is a good one. Building a short sales campaign that is evergreen that you can re-use repeatedly…
Read MoreHow Engaged Is Your List?
In the last post, we talked about doing a basic clean-up of your list. Today, I’d like to take this a step further to review your list engagement. How engaged is your list? First, let’s make sure we have the same understanding of what I mean by engaged—an engaged email subscriber is one who is…
Read MoreStart the Year Off With a Clean Email List
A clean list will improve your email reputation and deliverability Happy New Year! January – it’s always been a time for new beginnings and fresh starts so what better time to clean your list? I promise list hygiene won’t take long and it will be mostly pain-free. In the end, a clean list will improve…
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