Posts Tagged ‘Email Marketing’
My Top Tools for Online Marketers
As an entrepreneur operating in the online world, we need a variety of tools to be successful. We need to be able to take payments, make videos, and create online delivery courses, graphics, and landing pages to name just a few. That’s why I created my top tools for online marketers. This list contains some…
Read More10 Steps to Setting Up Your Email List
Starting an email list isn’t as difficult as you think. A lot of us think of starting an email list as a chore. Something that’s hard to do. They often think –what will I say or offer to keep people interested? However, you should know, starting an email list might just be a matter of…
Read MoreWhat is an Email Marketing System and Why You Should Have One
Many businesses wonder why an Email Marketing System is Important to their Business? Why should they email people and who will even read them? Today I will share with you what an email marketing system is and why you should have one for your business as well as some of the benefits to using them.…
Read More5 Reasons Why You Should Have an Email Marketing List
An email marketing list is a list of people who have given you their email address and permission to email them via your email marketing system. Email Marketing can help you build relationships, make offers and learn what your audience wants and ultimately help you grow your business. Discover some of the reasons behind how…
Read MoreHow Do You Make Your Email Marketing Stand Out?
When done correctly email marketing can be one of the most cost-efficient and effective ways to communicate with your email marketing list. One of the keys to being effective with email marketing is to think of your subscribers’ inbox like it’s their home. When they join your email marketing list, they are inviting you in.…
Read MoreWhy List Segmenting is Important
Segmenting helps to save your email list from unsubscribes and keep your list engaged. I see business owners starting to jump into list segmenting more often now. However, not everyone is. The belief has always been more emails and more sends equals more sales. Contrary to popular belief, this isn’t the case anymore. A small…
Read More5 Quick & Easy Tips to Increase Your Email Open Rates
5 tips that you can implement right away to help your email open rates. Lately I’ve gotten a few questions about email open rates. It seems many small businesses are experiencing lower than normal open rates and are seeking more ways to improve. I’ve put together a quick list of 5 tips that you can…
Read MoreHow to Use the Link Click Goal in Your Campaign
A Link Click Goal can be used to gauge interest, engagement and also as a transition goal to trigger the start of a new campaign sequence. Recently I was asked by a client what a link click goal is. I decided to write this post for Infusionsoft users who might not fully understand how to…
Read MoreSingle vs. Double Opt-in: Which one is best for your business?
This is a question every business owner looks at – whether they should have a Single or Double Opt-in on their site. It’s also not an easy question to answer, it really depends on what you feel as a business owner after you weigh the pros and cons. Before I go into the pros and cons,…
Read MoreEmail Marketing Basics
Email marketing is useful and effective for any kind of business when used properly. It’s one of the easiest ways to engage with your list and increase their engagement with you. By definition, email marketing is sending email messages to a list of subscribers that contain information, offers, discounts, and promotions. This is one of…
Read MoreContent is King
Content marketing is something we hear about all the time in all marketing channels and groups lately. Simply put, content marketing refers to the many marketing strategies you will use to build your audience. The key here to content marketing is sharing useful information with your target audience that they want while establishing yourself as…
Read MoreSuccessful Marketing Fundamentals: Back to Basics
When you keep the basics and principles of marketing in mind, marketing becomes much simpler and you will see better results. There are many different approaches to marketing but they all involve the same basic elements. I often see people get distracted from the basic fundamentals of marketing, and it’s not surprising with all the…
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